The department store which stocks food and fashion has launched the ‘Cocktail Avocado’.
It is a small elongated avocado approximately five to eight centimetres in length – the result of an unpolinated avocado blossom.
The fruit develops without a seed which in turn stops the growth, giving a small, seedless fruit.
But unlike a normal avocado, the skin is edible and the whole fruit can be enjoyed.
The flesh is smooth and creamy like an ordinary avocado.
The fruit is grown in Spain and only available during December, when usually it is sent to a Parisian food market and bought by chefs in top end restaurants, which means M&S has been able so source a small number of the avocados exclusively.
Charlotte Curtis, M&S agronomist, said: “We’ve had the mini, the giant, ready-sliced and we’re now launching the holy grail of avocados – stoneless.
“The amazing fruit has been on our radar for a couple of years and we’re very excited to have finally been able to get hold of some for our customers to try.
“We know they will be in demand and we’ve only been able to get our hands on a limited amount so make sure you get them while you can.”
Charlotte explained what the ‘Cocktail Avocado’ is perfect for.
She said: “They’re perfect for snacking and lunch boxes as they can be eaten whole but can also be used for a beautiful garnish or in a salad. My top tip is to try them deep fried.”
M&S first introduced the fruit in 1968 as an ‘Avocado Pear’ which people would enjoy as a dessert with custard.
Avocados are packed with essential vitamins and minerals such as vitamin E, vitamin K. folate and antioxidants and contain more potassium per gram than bananas.
They are high in omega 3 fatty acids, which can help to lower cholesterol and improve heart health, and can be good for weight loss as they release slow burning energy, reducing hunger.
Cocktail Avocados are available in selected M&S stores now and throughout December, while stocks last, £2 per pack.
Iceland launched pre-sliced frozen avocado back in May this year.